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NYC2012 Signs on Subway Cars: A Good Use of Funding?

It's been all over the news: New York's world-renowned 100-year-old subway system is having major problems.
The system is expensive to maintain, and money is scarce. So, can't New York City find a better way to spend available money then putting NYC2012 decals on the side of almost every subway car?
Just a few weeks ago, the IOC bid committee came to evaluate New York. According to Newsday: "Approximately $1 million in privately raised funds and another $2 million in donated goods and services will be spent during the 4 1/2 days following the scouts' arrival Sunday night. Signs boosting NYC2012's bid will be on 13,000 taxicabs, 4,000 subway cars and 7,000 buses, on banners hanging from lamp posts and in newspaper ads and television commercials."
I can think of a much better use for $3 million dollars. I doubt that $3 million worth of poorly placed advertisements all over the city influenced the IOC one way or another. After all, at their only press conference, they said the proposed West Side Stadium was a critical issue yet to be resolved. Oh, yeah, the city and state want to contribute $600 million to that thing.
I guess the subway doesn't really matter.
Posted in on March 29, 2005, 12:44 AM | Permalink
Comments
What's interesting is that the West Side site is owned by MTA, and is valued at $1 billion. They need as much as they can get from the sale of that site as possible, and the stadium bid falls way short of that.
Just another way the state stiffs the MTA...
Posted by: Aaron at March 29, 2005 01:14 AM
